Dial a CFO is founded by Tony Rutherford, an experienced finance professional who identified a fundamental disconnect in the New Zealand business environment whereby:

  • Many small or medium sized organisations require the same commercial expertise of their larger counterparts but donít know how to access it, canít afford it on a permanent basis, or simply donít need it full time; and
  • There are skilled finance professionals who want to help organisations achieve objectives but outside the traditional employer-employee relationship however are often operating in a competitive rather than a collaborative environment.

Tony is supported by the Dial a CFO Leadership Team comprising Chief Executive Officers and Chief Financial Officers from leading New Zealand organisations.